video portfolio
current tv politically direct graphic design
The culture of Current TV was founded on the importance of audience involvement and participation. As the network was an early pioneer in the use of social media and viewer generated content, we faced an interesting design challenge in how to evoke the spirit of the channel and represent that ideology into our election night coverage.
We specifically wanted to avoid anything that remotely looked or felt electronic or computer generated.
The design group for this project consisted of a team of designers/animators from the in-house Current TV Graphics Department.
current tv graphic design reel
The graphics department for Current TV is a group of designers and animators, passionate about their work and ideas, who support all of the graphic production needs for the network.
All of the design and production is done in-house, with projects ranging from and including:
complete show packaging and branding, daily programming, special events,
ad sales, marketing initiatives and set design.